How we helped this client

How Ridgefield Web Design Helped Pigan Landscaping and Excavation Build a Powerful, Local-Friendly Website

When Pigan Landscaping and Excavation, a trusted provider of residential and commercial landscaping and excavation services in Brewster, NY and Granby, CT, decided to revamp their digital presence, they partnered with Ridgefield Web Design to get the job done. Pigan Landscaping and Excavation needed a website that clearly communicated their range of services—from grading and site work to lawn maintenance and drainage solutions—while also attracting local homeowners, builders, and property managers looking for reliable site development professionals.

Our team at Ridgefield Web Design delivered a responsive, mobile-friendly WordPress website that not only showcases Pigan’s expertise but also provides an easy way for prospective clients to learn about services, view past projects, and request quotes with confidence.


Grounded in Experience, Now Elevated with an Online Presence

For years, Pigan Landscaping and Excavation has earned the trust of customers throughout Dutchess County, Putnam County, and Northern Connecticut by providing quality work and dependable service. Their team handles everything from landscape design and lawn installations to excavation, drainage, and full-scale site preparation.

However, their previous website didn’t reflect the level of professionalism and scope of work they offered. It lacked modern design, wasn’t mobile-friendly, and didn’t rank well in local search results. Worse, it didn’t show the range of services they could handle for both residential and commercial clients. Ridgefield Web Design worked closely with the team to ensure the new website would be as solid and functional as the landscapes and foundations they build.


Why WordPress Was the Right Platform

We chose WordPress as the foundation for the new Pigan Landscaping and Excavation website due to its combination of flexibility, performance, and ease of use. It gave us the tools to present their services in a structured way, while making it easy for their team to manage updates internally—no code required.

Key Features of the New Website Include:

  • Service Pages – Each core service—landscaping, excavation, drainage, grading, and site development—has its own dedicated page with detailed descriptions and visuals

  • Project Gallery – A photo-driven showcase of past jobs, from new lawn installs to commercial excavation work, organized by category

  • Mobile-Responsive Design – Built to perform seamlessly on smartphones and tablets, perfect for homeowners or contractors browsing on the go

  • Request a Quote Form – Custom forms that let users quickly provide project details and request follow-up

  • Dual Location Emphasis – Content and SEO targeting for both Brewster, NY and Granby, CT to support lead generation in both service regions

The result is a highly functional website that also looks great—and performs just as well under pressure as the Pigan crew on-site.


Design That Mirrors the Work Ethic

When you work with heavy equipment, natural terrain, and landscaping materials, details matter. We brought the same attention to detail to Pigan’s site layout and design, choosing elements that reflect the reliability, professionalism, and precision of their services.

Design Highlights Include:

  • A bold, earthy color palette inspired by the outdoors—greens, grays, and neutral tones

  • High-impact imagery of excavation, lawn installation, and heavy machinery to establish credibility

  • Clean, structured navigation to help visitors find services fast

  • Easy-to-read text and prominent contact buttons on every page

Everything was designed with clarity in mind—no flashy distractions, just information that matters to prospective clients.


Optimized for Search, Built to Drive Leads

Ranking locally for competitive services like excavation and landscaping is no small feat. To help Pigan Landscaping and Excavation show up in Google for searches like “excavation in Brewster NY” or “landscaping Granby CT,” we implemented SEO best practices across every page.

SEO Strategy Highlights:

  • Keyword-optimized titles and descriptions across all service pages

  • Geo-targeted content tailored to their two service hubs

  • Optimized images and fast-loading design for better mobile performance

  • Proper heading structures and internal linking for better crawlability

  • Setup and optimization using Rank Math SEO plugin

The new site not only looks better—it’s also far more likely to appear in relevant searches, helping Pigan land more jobs in both residential neighborhoods and commercial development sites.


Built to Adapt with the Business

Pigan Landscaping and Excavation offers seasonal services—like lawn care in spring, snow removal in winter, and site clearing year-round. Their new website is built with modular flexibility so they can easily highlight seasonal offerings and adapt content as needed.

The WordPress platform allows them to:

  • Post seasonal promotions or service announcements

  • Add new project photos and testimonials over time

  • Expand into new towns or add service areas

  • Modify quote forms or add FAQs without technical help

This kind of agility ensures the site continues to work as hard as the team does—day in and day out.


Why Pigan Landscaping and Excavation Chose Ridgefield Web Design

  • Experience building websites for service-based, location-driven businesses

  • Custom WordPress design tailored to the excavation and landscaping industry

  • Local SEO optimization to drive regional search visibility

  • Clear, results-focused layouts and mobile-first performance

  • Ongoing support and guidance for future updates

We’re proud to help businesses like Pigan Landscaping and Excavation strengthen their digital footprint and attract more customers through a modern, lead-generating website.


Let’s Build a Website That Works as Hard as You Do

If your landscaping or excavation business needs a website that showcases your work, brings in leads, and adapts with your growth, Ridgefield Web Design is ready to help. We specialize in custom websites for local businesses who want to stand out and grow confidently as the structures they build.